When this multi-hyphenate artist (composer, teacher, singer, writer), and his site needed to do as many things as he does.

When creating a website for an individual (vs. a business), it’s important to me that the user get a sense of what it’s like to be in the room with the person. David is warm and informal, but also incredibly professional and organized. So I wanted the site to be bright and open. We also used a lot of his Instagram bowtie photos because nothing says “casual-but-professional” like a whimsical hand-tied bowtie.

Once again, I use a simple jquery script and CSS to animate that background rectangle flowing from pane to pane of the homepage.

Ecommerce

I also created a lot of custom Woocommerce functions that insured David’s music catalog is easy to navigate with the user getting the information they need — an audio clip, a sheet music preview and an add-to-cart button — without a bunch of extra stuff like SKUs that aren’t relevant here.

I am a big fan of Woocommerce because it was created by the people at Automattic, who also develop WordPress, so it’s always fully compatible with the most current WordPress version.